VeriSign® Premium
Messaging Gateway is a managed infrastructure service that enables wireless
operators to establish a centralised, single point of integration for
messaging and premium billing from content aggregators and interactive
messaging services utilising standards-based interfaces.
Faster Speed-to-Market
With VeriSign Premium
Messaging Gateway (PMG), carriers are able to monetise their existing
infrastructure and maximise data revenue streams by bringing third-party
content to market quickly and efficiently. Carriers can improve off-portal
services management via an information-rich environment that includes
web-based tools for reporting, customer care, and campaign workflow
management. Subscribers benefit from an enhanced purchasing experience
that results in improved customer loyalty and reduced churn.
VeriSign PMG reporting
tools allow wireless service providers to continuously monitor and improve
the performance of text and multimedia based content services virtually
in real time. Customer care tools enable carrier agents to view subscriber
transactions and perform opt-outs, blocks and refunds, thereby increasing
efficiencies and ensuring smooth settlements. With the campaign workflow
management tool, wireless carriers benefit from a secure and seamless
short-code, provisioning and approval process between third-party content
aggregators or content providers and carrier administrators.
Value-Add Services
VeriSign PMG allows
wireless service providers to route, rate, and deliver valuable content
to subscribers in a constantly changing messaging environment. As the
market evolves from person-to-person (P2P) text messages to all forms
of broadcast, personalised content and application services, VeriSign
PMG easily adapts to new interfaces, routing and formatting requirements.
Support for Multiple Services
Examples of services
supported by the VeriSign Premium Messaging Gateway include:
- Alerts and notifications
- Personalised information (such as news, weather, and sports)
- Ringtones, logos, and picture messaging
- Interactive gaming
- Community building services
- Sweepstakes, trivia, or voting applications
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