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VeriSign Identity Protection |
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Internet identity theft, phishing, and on-line
financial fraud are increasingly becoming compelling drivers for deploying
strong authentication for consumer applications. As financial institutions
and e-commerce sites launch new initiatives to shore up consumer confidence
in their brands, online banking and transactions, government agencies
have begun to recommend identity protection guidelines. For example,
the recent guidance on Authentication in an Internet Banking Environment
(FFIEC-AUTH) issued by the Federal Financial Institutions Examination
Council (FFIEC), recommends that financial institutions offering Internet-based
products and services to their customers should use effective methods
to authenticate the identity of customers using those products and services.
Specifically - the FFIEC-AUTH considers single-factor authentication,
as the only control mechanism, to be inadequate in the case of high-risk
transactions involving access to customer information or the movement
of funds to other parties.
At VeriSign we believe a radically new approach
to protecting digital identities is mandated. This new approach must
incorporate a comprehensive defense with integrated services and a network
approach.
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Introducing VeriSign® Identity
Protection (VIP): VeriSign Identity Protection is the most comprehensive
suite of identity protection and authentication services designed to
strengthen and protect consumers' digital identities. Delivered
across a trusted, shared network, the VIP helps manage risk for financial
services, e-commerce companies, or enterprises that digitally interact
with consumers' personal data. |
Why is VeriSign able to deliver this best-of-breed
identity protection solution?
- 80% of online users
recognize the VeriSign Secured Seal as the trusted mark for secure online
transactions.
- VeriSign is already providing authentication services to almost 500,000
Web sites: over 93% of the Fortune 500, the world's 40 largest banks,
and 47 out of the 50 biggest e-Commerce sites.
- With a proven track record operating the critical infrastructure for
the internet, VeriSign is the sole authentication vendor leveraging
a global network infrastructure with proven support capabilities and
an unparalleled reputation for up-time
VeriSign Identity Protection delivers invisible
as well as visible or proactive identity protection, enhanced by network
services, to enable credential sharing and provide internet level intelligence.
VeriSign® Identity Protection Fraud Detection Service provides
an invisible
means of delivering proactive protection to consumers. Using advanced
anomaly detection technology, the service detects fraudulent logins
and transactions in real-time without affecting legitimate user's web
experience. The solution takes a self-learning approach to fraud detection,
adapting to customer usage habits unique to that individual. Using policies
and pattern recognition technology, the service flags potentially fraudulent
activities based on known types of fraud and behaviors not associated
with the user. Because the service is self-learning, it can adapt to
changing criminal behavior without manual intervention. This non-intrusive
approach does not require any change to a Web site and remains invisible
to the consumer until a fraud is detected.
The visible part of VIP is the VeriSign® Identity Protection Authentication Service. VIP Authentication
Service allows a business to easily issue and/or accept multiple credentials
from each user. VIP Authentication Service provides the best security
available today for consumer transactions. It is ideal for higher value,
higher risk transactions.
VeriSign Identity Protection Is:
- Comprehensive
VIP includes both invisible (VIP Fraud Detection Service) as well as
visible (VIP Authentication Service) means to securing online identities.
- Easy
VIP enables a higher security experience for the consumer in a way that
is friendly to their current web lifestyle. VIP’s unique service
based approach allows the enterprise to outsource complexity.
- Intelligent
The VeriSign® Identity Protection Shared Authentication Network and
VeriSign® Identity Protection Fraud Intelligence Network allow an enterprise
to ‘see more’ and clearly the more you see, the more you know.
Through VeriSign’s operation of critical Internet infrastructure and
its shared Authentication and Managed Security Services infrastructures,
VeriSign has a unique and comprehensive view into internet level intelligence
not available to other software-based solutions.
- Trusted
VeriSign has long been a provider of authentication services to over
500,000 web sites: 93% of the Fortune 500, 40 of the largest banks,
and 47 out of the top 50 e-Commerce sites. As a result, the VeriSign
Secure Site seal has a high level significance with the consumer and
has long been associated with trusted commerce.
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