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Press Release |
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VeriSign and Bamboo MediaCasting Team to Deliver VeriSign(R) Mobile Media Cast
Managed Mobile Podcast Service for Wireless Operators
Enables Controlled, Efficient Use of Network Resources
SAN FRANCISCO, CA--(Marketwire - October 23, 2007) - CTIA Wireless
IT & Entertainment -- VeriSign (NASDAQ: VRSN), the leading provider
of digital infrastructure for the networked world, and Bamboo MediaCasting,
the leading mobile content delivery solutions provider, have teamed
to offer VeriSign® Mobile Media Cast, a fully managed mobile podcast
service to wireless operators.
The VeriSign Mobile Media Cast is a fully managed
solution which provides operators the ability to deliver licensed podcast
content to their customers, with complete life-cycle management of the
content handled by VeriSign. The channel based subscription model allows
subscribers to select the content they desire, and then enjoy the media
without browsing or network connection. Examples of podcasts include
rich audio and video content such as television programs, professional
or user-generated video clips, music, news and other long or short digital
content.
"The VeriSign Mobile Media Cast is the next leap
in podcasting and mobile entertainment. Mobile operators can now offer
their customers a mobile podcast experience, turning the phone into
their portable media device of choice, making it even more competitive
with industry-leading portable media devices," explained Guy Morag,
CEO of Bamboo MediaCasting Inc.
Optimized for simple handset operability, the solution
leverages a unique "push-store-&-play" mobile delivery
technology for dynamic content delivery to mobile phones with no user
intervention, completely in the background. VeriSign Mobile Media Cast
utilizes existing cellular networks, facilitating economic off-peak
delivery to minimize network congestion, data costs, and disruption
to traditional phone usage.
"The VeriSign Mobile Media Cast makes it very
simple for end users to enjoy the entertainment they choose on their
mobile device," said Alexander Igelsboeck, vice president for Media
Solutions, VeriSign. "The versatility of this solution, as well
as the efficient use of existing network resources makes it simple and
affordable for wireless operators to immediately access the growing
mobile entertainment market," continued Igelsboeck.
About VeriSign
VeriSign, Inc. (NASDAQ: VRSN) operates digital infrastructure
services that enable and protect billions of interactions every day
across the world's voice, video and data networks. Additional news and
information about the company is available at www.verisign.com.
About Bamboo MediaCasting
Bamboo MediaCasting Inc. (www.bamboomc.com) provides solutions
that facilitate the aggregation and automatic regular delivery of rich
audio and video content and podcasts to users' handsets. The solutions
are intended to overcome the complex and time-consuming handset browsing,
streaming and viewing process as well as quality-control limitations
that were stalling the podcast phenomenon from successfully penetrating
the mobile domain.
Trademarks
VeriSign, the VeriSign logo, the checkmark circle and "Where
it all comes together" and other trademarks, service marks and
designs are registered or unregistered trademarks of VeriSign, Inc.,
and its subsidiaries in the United States and foreign countries. Other
names may be trademarks of their respective owners.
Forward-Looking Statement
Statements in this announcement other than historical
data and information constitute forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. These statements involve risks
and uncertainties that could cause VeriSign's actual results to differ
materially from those stated or implied by such forward-looking statements.
The potential risks and uncertainties include, among others, the uncertainty
of future revenue and profitability and potential fluctuations in quarterly
operating results due to such factors as the inability of VeriSign to
successfully develop and market new products and services and customer
acceptance of any new products or services, including the VeriSign Mobile
Media Cast, the possibility that VeriSign's announced new services may
not result in additional customers, profits or revenues; and increased
competition and pricing pressures. More information about potential
factors that could affect the company's business and financial results
is included in VeriSign's filings with the Securities and Exchange Commission,
including in the company's Annual Report on Form 10-K for the year ended
December 31, 2006 and quarterly reports on Form 10-Q. VeriSign undertakes
no obligation to update any of the forward-looking statements after
the date of this press release.
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